Broadband Bundle Saver Promotion
Broadband Bundle Saver Promotion
Promotion Overview
The Broadband Bundle Saver promotion provides customers with discounted rates when they bundle broadband internet with other services. This promotion is designed to increase multi-service adoption and improve customer retention through consolidated billing and enhanced value.
Promotion Duration
- Launch Date: November 15, 2025
- End Date: Ongoing (subject to review)
- Contract Length: 24-month minimum commitment required
Bundle Options and Savings
| Bundle Configuration | Standard Monthly Price | Bundle Price | Monthly Savings | Annual Savings |
|---|---|---|---|---|
| Broadband + Mobile | $130 | $110 | $20 | $240 |
| Broadband + Home Phone | $95 | $80 | $15 | $180 |
| Broadband + TV Service | $140 | $115 | $25 | $300 |
| Complete Bundle (All Services) | $195 | $155 | $40 | $480 |
Eligible Broadband Plans
- Basic Broadband: 25 Mbps download speed
- Standard Broadband: 50 Mbps download speed
- Premium Broadband: 100 Mbps download speed
- Ultra Broadband: 250 Mbps download speed
- Gigabit Broadband: 1000 Mbps download speed (where available)
Additional Bundle Benefits
- Single monthly bill for all services
- Priority customer support with dedicated bundle support line
- Free installation for all bundled services (valued at $199)
- Free modem/router upgrade (standard retail value $149)
- No activation fees on additional services
- Flexible payment options including direct debit discounts
Customer Eligibility Requirements
- New customers signing up for multiple services
- Existing broadband customers adding a new service to create a bundle
- Existing multi-service customers can restructure to qualify for bundle pricing
- Services must be active at the same residential address
- Credit check required for new customers
- 24-month contract commitment for all bundled services
Service Quality Guarantees
All bundles include our standard service level guarantees:
- 99.5% network uptime guarantee
- Installation within 5 business days or $50 credit
- 24/7 technical support access
- 30-day satisfaction guarantee with full refund option
Setup and Activation Process
- Verify service availability at customer's address using address lookup tool
- Confirm customer eligibility and run credit check
- Select primary broadband plan based on customer needs
- Add additional services to create the bundle
- Apply bundle discount code "BUNDLESAVE24" in order system
- Schedule installation appointment for all services
- Send confirmation email with installation details and service summary
- Complete installation and activate all services on same date when possible
Terms and Conditions
- Bundle pricing requires all services to remain active throughout contract period
- Cancelling one service may result in loss of bundle discount on remaining services
- Early termination fees apply to each service cancelled before contract end
- Bundle discount applies from first full billing cycle
- Price increases may occur after initial contract period expires
- Services must be at same service address to qualify for bundle pricing
- Free installation offer valid for standard installations only
Common Customer Questions
Q: Can I add services to my existing bundle later?
A: Yes, existing bundle customers can add additional services and receive updated bundle pricing. New contract terms may apply.
Q: What happens if I move house during my contract?
A: Bundle services can be transferred to your new address if service is available. If services are unavailable at the new location, early termination fees may be waived.
Q: Can I upgrade my broadband speed while maintaining bundle pricing?
A: Yes, you can upgrade to any higher speed tier. The bundle discount percentage remains the same, applied to the new total price.
Sales Strategies
- Calculate and present total annual savings to demonstrate value
- Emphasize convenience of single bill and unified customer support
- Highlight free installation savings as immediate value
- Use comparison charts to show value versus purchasing services separately
- Identify customer needs across all service categories to maximize bundle potential
- Mention flexibility to upgrade services within the bundle
